We’ve all been there — staring at a blank screen wondering if we’ll find the right words to communicate with our audience on video. Especially if you are new to scriptwriting — you might not know where to start.
It’s important to stay aligned with your authentic voice, so it’s best to focus on language (not jargon) that your potential customers are familiar with and share from your unique experience. Using AI tools like Jasper.ai instead of cultivating your voice could be a potential problem — you may end feeling like an imposter because you didn’t really hone your message to put your energy signature in your video script.
While AI video scripts might not be for everyone — I do believe they are going to be more widely used so it’s best to try it out. With AI Video Scripts, all you need to do is input a topic and the software will take care of the rest. You’ll get a well-written script that will save you time and you can decide whether to keep tweaking it.
You’ll be able to take the guesswork out of writing video scripts and make sure that yours are up-to-date, well researched, and engaging. There are three ways you can experiment with AI scriptwriting and still maintain your authentic voice:
- Informational research — If your script includes a lot of facts and figures you can see what Jasper.ai generates for you instead of searching all over Google.
- Brainstorming — The hook and introduction of a video needs to capture your audience’s attention quickly. Most people on social media will keep scrolling if the first 5–10 seconds isn’t interesting to them. You can use Jasper.ai to generate various combinations of hooks and introductions — just as a starting point for your writing. You can further refine the tone of voice for your hook and introduction once you are set on a specific set of ideas Jasper.ai has generated.
- Identify problems — Writers often feel like they are working in a vacuum. How do we know if the writing is coherent or contains the right information to emphasize a POV we are advocating for? Writers can feel so attached to their own writing — they can’t see blind spots without hiring an expensive writing coach. When a script is written by AI — a writer can have emotional distance from it and start to identify patterns that need adjustment.
Photo by Alex Knight on Unsplash
AI-generated scripts are becoming more accurate as the technology improves and humans provide feedback. AI scriptwriting is like having a loyal, smart assistant with you at all times.
Maybe it’s time to let go of letting our brains do all the information and creative processing— and let computers do a portion of the work. AI can certainly help us churn out the massive amount of content we need to produce for marketing purposes every day.
