Instagram Stories are a great way to personally connect with your audience. Every day over 300 million people use stories (source: Hootsuite). Stories are an authentic way to connect with your audience because your story is a real time documentation of your day. Because the posts are ephemeral (they are gone within 24 hours) I…
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Break Through the Noise With Live Streaming
Video live streaming is an effective and impactful tool for marketing in a wide variety of contexts, including product and services promotions, live announcements, Q&A sessions, and allowing virtual attendance at a conference or event. Since 2017, live streaming has grown in popularity, thanks to social media giants like Facebook, YouTube, and Instagram making it…
How to Create An Engaging Video Series
Many businesses these days understand that video is the best way to reach their target market. Videos continue to perform best compared to other types of marketing across all social media channels. Video is the best performing content type on Facebook (Social Media Today) 54% of consumers want to see more video content from a…
7 Tips For A Successful Brand Video
A brand intro video is an excellent way to stand out from competition because viewers are influenced by engaging, visually interesting content. The purpose for a brand intro video is usually to post on your website Homepage or About Us page. There’s plenty of proof putting video on your website is effective for converting website…
Livestreaming Tsunami is Here
Some people are wary of live video streaming because there is so much content that it can be hard to find content that matters. When you log onto Periscope, for example, there are people live streaming while playing with their pets, out dancing at a club, or just ‘hanging out’ with their pets because they…